Are you looking for solid numbers and facts to help you make your decision on implementing inbound marketing into your strategy? Making business decisions can be difficult and we want you to have the most information possible to make an informed decision. If getting more qualified leads is something that interests you, then keep on reading and we’ll show you why inbound marketing might be the best decision you can make for your company.

Are you looking to improve your marketing strategy? Analytics is the process of measuring and strategizing to improve your marketing strategy. Marketing can be an abstract term which can make measuring your results difficult. But to have a successful small business, using analytics to measure the different parts of the buyer’s journey is a must for your plan to work!

Content is Key to Inbound Marketing.

The primary reason that creating remarkable content is so essential to inbound marketing is that you are trying to create content that is relevant and helpful to your target audience. Instead of being pushy and interrupting them, you want to naturally attract people who have a need or want that your content can address – resulting in highly targeted website traffic. Following are the methods you should use to create fascinating, remarkable content.

Are you in the process of roping in those business opportunity leads? Are you looking for a system that will give your business a strategy that is supported by data that proves it will increase your leads? Creating a business that is full of passion and provision while capturing leads can be difficult. But I have good news for you, inbound marketing is exactly what you are looking for.

Are you looking for a way to have people that you actually want come to your website? You can’t physically reach through the computer screen, grab them and make them type in your website address, but you can get targeted website traffic by using inbound marketing strategies. 

Here are 5 ways that inbound marketing helps you get targeted website traffic:

Are you ready to learn a quick, easy and fun way to communicate with your customers? Connecting with your customer is a crucial part to learning how to market your business successfull. What better time to better your business than right now? Don’t worry, our suggestion isn’t too crazy and can actually be fun all while you are still creating a business full of passion and provision. What are we talking about? Well buyer personas of course!

Are your customers truly happy with the product or service you are providing them? Are you doing it better than your competition? Do you even know where you stand when it comes to delighting your customers? Regardless, here’s a secret; you can always be better.

If you in fact want to be the best and have customers return over and over again, you will need to continue to learn, train and evaluate your small business. Many small business owners have the mentality of “if it ain’t broke, don’t fix it.” While that may have some truth to it, it can also leave you behind the competition and ultimately impact your success in a negative way.

Sometimes your best just isn’t good enough when you’re trying to get new customers. That’s when you need some momentum to push you forward into the realm of closing customers before they lose interest and turn to your competitors. But how do you do this?

Maybe you think you're doing a really great job at this inbound marketing thing. You’re attracting people to your company website by blogging 3 times a week, actively posting on social media platforms, and you think your keyword strategy is accurate. You’ve even started converting some of your website visitors with your stellar calls-to-action that entice them to click and fill out the form to download the helpful content your staff has created. But then these leads seem to vanish into thin air and you’re left wondering how you can hold onto them and close them as customers. Keep reading to learn three key things that you should be doing.

So many marketers set goals of increasing website traffic, getting more visitors to your website and so on…

These are important goals when using internet marketing for your small business, especially when you implement inbound marketing strategies. This is all fine and dandy and a really great place to start if you are just getting on the web or if your website isn’t attracting visitors at all. But increasing lead conversion rates is where you will start to see a real impact on your ROI and allows you to grow your business full of passion and provision.

So, what if you have 2000 people visiting your website each month? The real question becomes, “where are the customers?” As internet marketers we work really hard to make our client’s websites as “findable” as possible as people use search engines to research products and services. Here at Half a Bubble Out, we do this for our clients through the attracting stage of inbound marketing.

Wouldn’t it be nice if there was a type of marketing that would give you the competitive edge that you need to take your successful small business full of passion and provision to the next level? Normally competitive edge requires having more money budgeted towards marketing. What if I told you that this type of marketing will allow you to compete with the big guys in your industry? Before we get ahead of ourselves let’s start with the basics of this special type of marketing.