Smoking 680 Cigarettes at once

May 17, 2010 / by Michael K. Redman

posted in Traditional Marketing


That’s right, we built a machine that would smoke 680 cigarettes at once.  Why?  Well two reasons.  We did it for one of our clients, First Five of Butte County, as a part of a PSA (Public Service Announcement) campaign (see other videos) and let’s face it, we thought it would be cool, really cool! (If you don’t already know it Half a Bubble Out is a Unique International Marketing and Advertising company in Northern California.) The main goal of the campaign is to educate people on the effects of second hand smoke.  We have really tried to create commercials that stand out from all the other commercials and just get people to pay attention.  We went with the facts and humor angle.  “Smoking 680 Cigarettes at Once” is our favorite so far.  Our clients loved it and all our friends just laugh and look at us with that look in their eye that just seems to say, “one more reason you are Half a Bubble Out.” It was crazy, a little out of control and really fun. So here it is and you decide what YOU think.

WARNING: It’s really gross and some people actually cough when they see the smoke but that’s what it’s supposed to do.  Breathe deep, press play and enjoy…

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