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To Upgrade or Not to Upgrade? It’s NOT Even a Question With Windows 10!

August 1, 2015 / by Vicky Zancanella

posted in Our Thought Bubbles, News

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We come in all shapes and sizes when it comes to being a consumer of technology.

Are you the “preorder-to-be-the-first-one-to-try-it” type of consumer OR are you the “sit-back-and-wait-for-everyone-else-to-try-it-first-then-buy” type?

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Why Mister Rogers Would Love Local SEO Services and You Should Too

July 31, 2015 / by Jessica Miley

posted in Internet marketing, SEO

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Mister Rogers was a neighbor to millions of kids around the world. We could always count on going to "the land of make believe" while he taught us the value of caring and love in every episode. But what does that have to do with local SEO services and why should you care?

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Nightmares of an Inbound Marketing Consultant

July 30, 2015 / by Raquel Royers

posted in Inbound Marketing

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Typically a nightmare is something that you wake up from, maybe involving dinosaurs chasing you or falling from a tall building. In our industry, those nightmares are a bit different and often happen between 8 a.m. and 5 p.m. involving websites crashing and spammy SEO tactics. Yet, we still LOVE our job despite these little hiccups.

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Why I Believed for a Split Second My iPhone Brought Me No Value

July 29, 2015 / by Michael Redman

posted in Our Thought Bubbles, Marketing

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A friend of mine sent me a 2 minute video to watch that was well-made and really interesting - but it made me think about the power of persuasion when combined with quality video. I started to wonder if I was getting taken advantage of by companies that I buy stuff from - even when I’m really happy with what I have most of the time.

Take a look at the short video below and then see if you agree with any of my thoughts. Not all of you will care, but some of you might want to talk about it. Just a little food for thought.

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Should Small Businesses Buy SEO Services a La Carte?

July 28, 2015 / by Vicky Zancanella

posted in SEO

1 Comment

Great question. If you are a small business or just starting out, it can seem like when you buy SEO services a la carte, you will get the secret sauce that will boost your website to the top of searches thus flooding your business with customers. But unfortunately it is not all that easy.

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Is Your Website Slacking? 4 Internet Marketing Solutions to Help

July 25, 2015 / by Vicky Zancanella

posted in Internet marketing, Website Development

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Is your website NOT doing its job? Is it not pulling its weight in generating leads and helping your sales? For your business to thrive in the digital age and to compete with other businesses online, your website needs to be the hub of your internet marketing and possibly most of the marketing you do for your business. But it can’t stand alone in the big online world and there are internet marketing solutions that can help.

If your website is the only asset you have online, it's like a business flier on a wall with 10 billion other fliers…not going to impact anyone.

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Business Marketing: Hulu Going Ad Free and Why it Matters to You

July 24, 2015 / by Jessica Miley

posted in Business Development, News

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It’s happening - the numbers from Nielsen are showing that TV watching is going down and the number of subscribers to online streaming services is going up. One of the popular services, Hulu, may be making a marketing move that will not only please its customers but will bring in more revenue. The billion dollar a year company might be going ad free. But as a business owner, why should you care about this weeks’ business marketing news?  

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How Social Media Marketing Companies Deal With Bad Reviews

July 22, 2015 / by Raquel Royers

posted in Online Public Relations, Social Media

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With almost everyone having access to the internet at every waking moment through their smart phones and mobile devices, reviews of businesses through social media are at an all-time high. Reviews can really make or break your business. Online reputation is something social media marketing companies take very seriously and watch closely. If you don’t have a company doing this for you, here are some stats about reviews that might blow your mind.  

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In a Nutshell: What the Heck Does a Content Marketing Agency Do?

July 21, 2015 / by Paige Gilbert

posted in Content Marketing

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Some professions require little to no explanation.Think of that section on a form: Occupation __________. If the blank space is filled in with waitress, you know that person serves people their food. If it’s filled in with firefighter, you know they put out fires. If it’s filled in with preschool teacher, you know they’re teaching kiddos their ABCs. But if you read the fill in the blank this way:

Occupation: Content Marketer

Place of Employment: Content Marketing Agency

Then people look at you with raised eyebrows. If you’re a small business owner, you may have heard about content marketing, inbound marketing, digital marketing, etc., and you’re wondering if you should in fact be hiring the services of an agency for your business. Content marketing isn’t just a buzzword:

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How to Optimize Your Website for Local Internet Marketing

July 20, 2015 / by Chris Vande Lune

posted in Inbound Marketing, SEO

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When running a local business, one of the most important ways to get exposure is through local internet marketing. But how exactly do you do this? What if you don’t want to only pay for ads, how do you optimize your site to show up locally when the right people search for your business? Check out an excerpt from the article below:

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