Let’s face it, Facebook has created a reign on our lives. There are 1.49 billion users on the popular platform and 968 million of those users are active on a daily basis. Even with the increase of business ads and lack of privacy we are all still in love with - or for the most part addicted to - staying connected to our friends, family and strangers via Facebook.

Over our years of being a social media agency, we’ve learned a thing or two. Here’s a social media agency survival guide for when you're first starting out, come across some social media problems, or are getting burnt out on creating content. We’ve got your back!

You know a thing or two about using search engine optimization (SEO) as part of your online marketing strategy to get more customers. With the help of an inbound marketing agency you’ve done keyword research and developed all kinds of materials to attract people to your small business – a good looking website, blog articles, eBooks, and social media posts – and you’re even getting people filling out the forms to actually get their hands on your material. But now that you have the SEO leads – people who have shown interest in what you’re offering - what should you do with them?

You hear a lot about content marketing these days. The internet has changed, including what customers expect and what the search engines like Google expect from your site.

Maybe you've been considering hiring content services to boost your internet marketing efforts, but you aren’t sure what to think.

To help you out, here are a few common myths you sometimes hear about content marketing services and the truth about them.

I have a dream, that all small businesses can get a glimpse of the good life we as HubSpot software users have. I have a dream that a smaller budget won’t stop a small business from viewing website analytics, monitoring contacts and more, which is the core of what inbound marketing requires to be successful.

What if there was a software that helped you begin implementing an inbound marketing philosophy with your small business without breaking the bank?

My dream is now a reality! That reality is made true by Leadin.

If you read our blog regularly, you have probably noticed we love inbound marketing, or better known from HubSpot as “Marketing People Love.” An Inbound Marketing philosophy is all about attracting potential customers by offering relevant and remarkable content that they are looking for, instead of interrupting them with annoying ads, cold calls, or spammy emails they aren’t asking for.

You might not care at all about the software used to provide inbound marketing services. You might care a lot because the budget you have to work with requires you to use the software yourself with an agency’s guidance. Either way, if you’re considering inbound marketing services for your business you need something that’s user friendly, can meet you wherever you are, and help your small business on the progression to get more customers.

It’s that time of year again. Inbound is in the air. All of us inbound marketing consultants start to get really excited, and begin to excessively use the #Inbound15 hashtag on Twitter.

The subject line of your email could make or break your entire email marketing strategy, and there’s proof. The words and phrases that appear in the subject line are the only touchpoint you get with your email subscriber before they decide to either open, forget, or delete your email. Email marketing can be a powerful tool for a small business, and the subject line for each email you send can be the difference between success and failure. Here’s why.

Social media is big, and here to stay. If your business isn’t doing social media marketing, you may want to consider the following statistics. In a pew research study published in January of this year, it was found that 58% of all adults in the U.S. use Facebook. In other words, over half of all Americans are using the site. If you look only at internet users, it’s a whopping 71% that use Facebook. Of course other social media sites such as Twitter and Pinterest don’t have quite that amount of traffic, but are still significant.

If you're a business owner or marketing manager, you may want to consider hiring a social media consultant to help you reach your target audience.

Here are a few benefits you will get from this type of service: