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3 Marketing Tips Even the Best CEOs Don’t Know

July 25, 2014 / by Natasha Hawkins

posted in Marketing

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It’s time to stop waiting for things to happen, and go out and make them happen. You're 2 years in from the day you started your business, you have staff, payroll, and you even have an accountant. But something’s missing. Every day you're met with this nagging thought that your business isn’t beating out your competitors. This nagging feeling won’t go away until you do something to pull away from the pack. Get standout-marketing tips here!

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What You Don’t Know About Lead Generation But Wish You Did!

July 24, 2014 / by Vicky Zancanella

posted in Lead Generation, Inbound Marketing

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You’ve made your goals, you’ve outlined the numbers you want to hit, and your sales team is expecting all those leads to start funneling in so your company can reach those goals. Read More

Utilize Google AdWords to Grow Your Business

July 23, 2014 / by Jessica Miley

posted in Grow Your Business

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So you are new to Google AdWords or maybe you are questioning whether you have been doing them correctly at all. Either way it is important to know the basics of AdWords to ensure that you are taking the steps to grow your business, not being frivolous with your actions and spending.

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Is Virality the Key to Grow Your Business?

July 22, 2014 / by Paige Gilbert

posted in Grow Your Business

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Many people think all they need is something to “go viral” to grow their business for years to come. While this seems like a quick, easy fix, it’s actually not where you should be focusing your attention. Instead, the key is considering if you’re creating good or bad online content. If you’re producing good content it won’t matter if it goes viral or not. It will be helping your business grow either way.

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3 Ways to Motivate Your Employees So They Love Coming to Work

July 21, 2014 / by Raquel Royers

posted in employee motivation, employee happiness

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Do you wonder why your business is not as successful as it could be? Do your employees or the people you manage walk in the door of the office with a blank face, a loud sigh and look of hatred on their faces? If this sounds all too familiar then you most likely are lacking company culture in your business and need to learn how to motivate employees at your business. To really be a truly successful business you need to have employees that love to come to work—this all depends on the work environment YOU provide.

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Is Quality AND Quantity Necessary In Your Blogging Strategy?

July 19, 2014 / by Raquel Royers

posted in Internet marketing, Blogging

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The never-ending question when it comes to blogging is, "do you shoot for quantity or quality?" Or, can you in fact have both? As marketers we ask ourselves this, as well as our clients [business owners] all the time.

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6 Reasons You Will Love to Increase Website Conversion

July 18, 2014 / by Natasha Hawkins

posted in Website Development, Lead Conversion

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When someone talks about wanting to increase website conversion it sounds like a pretty technical marketing tactic; however what people don’t realize is this attention to detail can really benefit your customers and your business. Customizing pages for conversion helps streamline your pages to create one cohesive design and flow for customers. Meaning your website visitors won’t have to guess where to go or what to do. Taking the guess work out of your website will bring you more customers and even more happiness. 

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Data Shows Brand Engagement on Facebook Is Declining

July 17, 2014 / by Raquel Royers

posted in Social Media, News

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We have so many clients that continue to want to push the majority of their social media efforts toward Facebook. However, is that really the smartest thing to do any more? Our response is typically, no. Facebook is no longer the powerful marketing tool it once used to be and studies show that engagement among business Facebook pages is definitely plummeting.

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Explore How to Increase Sales Through Customer Service

July 16, 2014 / by Jessica Miley

posted in Lead Nurturing, Best Practices

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Wouldn’t it be great to have tools in your tool belt to help increase your company’s sales through existing customers? Guess what, it is your lucky day! Using these tips to learn how to increase sales through customer service will not only help your sales, but is cost effective as well. It is cheaper to keep an existing customer than to gain a new one. So you should focus on delighting your current customer to keep them coming back for more by:

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Good Business Ideas Start on Kickstarter—Will Yours Be Next?

July 14, 2014 / by Raquel Royers

posted in small business, Business Development

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Kickstarter—the land of hopeful entrepreneurs who have good business ideas that they are wildly displaying for the entire world to see on the internet, all in an effort to raise money for their idea, product, cause, etc.

If you’re reading this and are still unsure as to what I am talking about and keep thinking about if you’ve been on Kickstarter’s website—Go there now and take a look. But be careful because you will be easily distracted! Plus, I want you to come back to continue reading my blog, of course. You’ll miss out on some of the cool Kickstarter campaigns I’m about to show you if you leave and don’t come back.

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