Hashtags can be confusing. There’s kind of an unspoken rule about them when it comes to using them in marketing in social media. But to efficiently and effectively use Twitter for business you need to know what you’re doing and even more importantly, what not to do.
Read MoreHashtag Mistakes Your Business Should Never Make
August 9, 2014 / by Raquel Royers
posted in Social Media
Where Were You 40 Years Ago When President Nixon Was Being Impeached?
August 8, 2014 / by Michael K. Redman
posted in Our Thought Bubbles
Forty years ago this week President Nixon was in the process of being impeached and led to his public resignation. It was one of the few times a president of the United States, the most powerful man in our country, has been removed from office. Technically he resigned but the vote had already started. Everyone involved was uncertain, scared, or both in the shadow of uncertainty that our country was standing in.
Read MoreYou Started Your Small Business to Provide for Your Family, Didn’t You?
August 7, 2014 / by Vicky Zancanella
posted in small business
But if you are like most business owners, or the average small business leader, you’re not getting rich. Because it’s not as easy to make a profit as we dreamed it would be.
We started our small business to make a profit and provide for ourselves, as well as our families, and that is a really good thing!
Read MoreZappos Knows How to Motivate Employees
August 6, 2014 / by Jessica Miley
posted in employee motivation, employee happiness
Do you know how to motivate employees? Have you heard the saying that happy employees are productive employees? Well, CEO Tony Hsieh of Zappos knows how to keep his employees motivated. Hsieh focuses on making sure that his employees are happy. Here are a few things that Zappos does to motivate its customers by keeping them happy.
Read More3 Ways to Get Your Sales and Marketing Teams on the Same Page
August 5, 2014 / by Guest Blogger
posted in Lead Generation, Marketing, Sales
For many companies, the sales department and the marketing department are often set worlds apart in both goals and structure. Sales often thinks of marketing as the arts and crafts department while marketing feels that the sales department is all about numbers and no creativity. If this sounds familiar, than your business isn’t meeting its full potential and your numbers may be lower than they should be.
Read MoreNo More Messing Around—How to Get Quality Leads Online
August 4, 2014 / by Raquel Royers
posted in Lead Generation
Are you tired of people calling who really aren’t ready to commit to a service or ready to buy? Are these calls and meetings you think are going to be potential leads, when they really aren’t, wasting your time and money? We’ve got some tips for you that may help!
Read MoreThe Employees You Hire Shape Your Business Culture
August 1, 2014 / by Raquel Royers
posted in small business, employee happiness
Business culture is a vital part of having a successful small business. Yes, it’s true—many businesses are completely lacking this. That’s corporate America folks, and there are huge companies that will survive even if they treat their employees like, well, crap. But, as a small business, if you really want to rise to the top, have happy employees and overall a more successful business—you need company culture. Heck, you should want it!
Read MoreWhat Makes Good Business Ideas Successful?
July 30, 2014 / by Jessica Miley
posted in Grow Your Business
What you first need to realize is that starting your own business is hard. You know the saying, if it were easy everybody would do it? That directly relates to starting your own business and being successful. There are many risks that are present that you must be willing to take on. One of the best ways to know if your idea is among the handful of good business ideas that can be successful is performing market research. But what do you need to know?
Read MoreThe Awesomeness of Best Practices in 5 minutes, No Kidding!
July 29, 2014 / by Michael K. Redman
posted in Best Practices
STOP! You have got to keep reading this post. It will be fast and painless and it could be the one thing that super charges your business this year.
Best practices are usually the most boring thing in the world. I mean who would really choose to sit and study best practices let alone really understand them. But they are simple and important and in the next 5 minutes I will hopefully prove it.
Read MoreHow to Market Your Business On Facebook & Knock Your Fans’ Socks Off
July 28, 2014 / by Raquel Royers
posted in Social Media, Marketing
You’re scrolling through your Facebook news feed. Scroll, scroll, boring, scroll, ‘like’, scrolling, ew, scroll, comment, pause, scroll. Thirty minutes later you exit and go back to work. Does this about sum up what your Facebook experience is like? So what is it exactly that makes you stop on that one page or advertisement and decide to like the page, status or engage with the post?
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