You already experience native advertising, you just don’t know it. If you’ve been researching this whole internet marketing thing for your small business you might have come across the term “native advertising.” It’s what we like to call a “fuzzy” term, meaning it’s used a lot, but the true meaning is not always fully known or understood. Today’s internet marketing tips will help explain native advertising and why it may or may not be a good advertising source for your small business.

What is Native Advertising?

We would like to congratulate one of our clients on her start-up business Hot Flash Wines. After months of hard work Mollie Macarthy-Openshaw the owner of Hot Flash Wines, finally has some wine in those bottles! This is also a big moment for us here at Half a Bubble Out because it’s our first wine label that we have created!

Choosing an email marketing consultant to manage your email marketing campaign is a very smart decision as a business, but finding a good one can be tricky. This blog will go through five questions you should ask before choosing an email marketing consultant. 

Twitter is continuing to be a necessary social media network to be on if you own a business or are an industry influencer. Twitter is a great way to promote your content, connect with others in your industry and gain leads.

If you are considering creating a website for your small business this year, or even giving your current website a makeover, then this is the time to do it! According to AT&T Small Business Technology Poll 2013, 67% of small businesses are marketing their products or services by using a website. Furthermore, Google data shows small businesses with websites grow 40% faster than those without. 

Commenting on blogs that are relevant to your industry is a great way to build links to your website. Link building services are a very important aspect of your internet marketing strategy, but making sure you’re not being annoying is just as important.

Are you a reflector or forgetter? With 2013 coming to a close do you find yourself reflecting on the past year or just wanting to forget it and move on to whatever is in store for 2014? I’m a reflector. I love looking back on the year to see what’s been learned, achieved, overcome and enjoyed – both personally, professionally, and socially in the world. It’s been a year since we’ve started blogging about internet marketing here at Half a Bubble Out, so it’s only appropriate I take the time to also reflect on our past blogs and recap the most popular internet marketing tips we wrote about in 2013.

I unapologetically love Christmas.  The sights, smells, sounds. Time with friends and family. Giving gifts carefully chosen. Parties and celebrations. Good food. A momentary reprieve from the pressures of work that almost everyone honors, even clients in other countries. Less email!  A reminder to pause and consider the gifts in my own life. Near the top of the list of the many things I love about Christmas is the music. Everywhere you go songs that range from the fun loving songs of Santa and his reindeer, to the deep wonder of O Holy Night, the sounds of the season are a source of both joy and peace for me.

Throughout 2013, as part of our Inbound Marketing strategy, we have been blogging and creating downloadable content in ebooks, not just for our clients, but for our own agency. You can find out how blogging has affected us this year here at the Bubble by reading our blog, but here is a little snapshot into our world through the eyes of our faithful office dog, Backup. Backup really does think we all are here to work for her, to open the door so she can come in or out, as well as throw her toys or chase her around the office. So, with that in mind, I wrote an Inbound Marketing version of the traditional poem The Night Before Christmas. Enjoy!

Twitter is a great social networking site to be on as a business, especially when it comes to finding leads and building relationships. This blog will highlight five lead generation techniques that can be used on Twitter to help enhance your business.