I just finished watching “It’s a Wonderful Life” with that handsome Jimmy Stewart and the lovely Donna Reed. Best Christmas movie ever! I know, “Elf” fans might take exception, but we are talking 1947 so some respect is definitely due this old classic. It is Christmas tradition for my family because I love the reminders about recognizing and celebrating in life the things that really matter.Read More
I have a confession to make. I struggle with an over developed need to be honest and transparent. While that can be a good thing, it makes writing a reflection letter summing up any year rather difficult. I read these incredible Christmas letters that come in the mail from friends and family across the country and around the world, and invariably I am struck by the consistent highlighting of only the good stuff. Little Joey learned to walk, we took an amazing trip, Suzie won the spelling bee, John won an award. Sound familiar? Worth celebrating to be sure, but is that all? Really?Read More
Let’s be honest, microwave cooking is insanely fast. I’m hungry now…and in less than three minutes I can have a hot microwaved meal at the ready for consumption. Fast, efficient, hot and ready to go! When I was in graduate school that was a lifesaver!Read More
Some days you just need a kick in the pants to remind you to keep pressing on with things that are hard to do but matter. Even a slight bit of light hearted shaming can be useful now and again. This morning I read a blog from our friends over at Copyblogger called Eulogy for a Blog. If you are struggling with writing your blog on a regular basis this is a humorous, yet poignant read. It struck me, of course, because I struggle with being disciplined in writing so it hurt a bit.
You’ve made the decision to add a blog to your internet marketing toolkit. Well done! You think you understand the importance of a blog from all the reading you’ve been doing online. You believe that having a blog will:
This past Friday I had the privilege of being part of a group of “experts” at an event that ChicoStart put together called “Spring Training.” It was a bit like speed dating for entrepreneurs and startup companies. There were seven stations with experts in business pitch, funding, strategic planning, human resources, technical, legal and HR/Payroll, and marketing for startups. Each company or individual got 7 minutes to pitch their idea at each station and ask advice or get input. True to the baseball analogy, there were 7 innings, then a 7 inning stretch, followed by 3 more innings where they could go back to a station where they hoped for more input. By that 10th inning of “overtime” we were all glassy eyed and tired, but what a great time! The participants I interacted with were enthusiastic and engaged, teachable and hopeful!
In the past three days I have had three conversations with three separate business people who represent three completely different industries. In every case there was a common theme. Why blog? Each of these very bright people who are leaders in their respective buisnesses are convinced that blogging is not right for their industry. They are convinced that nobody they would gain as a client would ever read a blog post so writing blogs would be a huge time suck that would gain them little or nothing.
posted in Our Thought Bubbles
Cadillac launched a new commercial for the Olympics that really got under my skin! I waited for a week to see if I was still irritated enough to post a “ranty” blog, and I am, so here we go! This ad for the new Cadillac ELR essentially proclaims that the achievements and greatness of the United States of America rests in the fact that we don’t rest. Check it out here if you haven’t seen it.
For months now here at Half a Bubble Out we have been writing and posting blogs about a wide variety of inbound marketing and SEO concepts; from how to create the best landing pages to what makes a good website, how to add keywords to your website, and a host of other topics. Every week each person in our office gets assigned a topic from the core areas we have committed to writing about, and every week we are responsible for coming up with a helpful, informative blog post about that topic. We are huge believers in blogging and have seen the fruit of it in our business. Having said that, if you look at the authors over the past several weeks, you will note that I have been woefully remiss in contributing my allotted blog posts on any regular basis.
posted in Our Thought Bubbles
I learned something about myself watching the Super Bowl last weekend. It wasn’t a brand new revelation, but it was a deeper understanding of something that resides in my DNA. Simply put it is this: I want people to do well. I want teams to play well. I want competition to look like it really is competition. When games happen like the recent destruction of the Denver Broncos by the Seattle Seahawks I am just kind of depressed afterwards.