The best landing pages are like a love story. There is a type of romancing that must be done to introduce, persuade, gain trust, and make your customer fall in love with the idea of whatever you wish they would do. There are no guarantees, and a landing page isn’t the only date you will have with a customer, but it should make an impression, and in the very least make some sparks fly.

There’s no doubt that blogging consistently is an effective internet marketing strategy to help produce informational and helpful content on your website. However, it doesn’t end after you’ve finished posting a blog. You can’t expect people to just stumble upon it. That’s why we push it out to social media and share the content with friends, colleagues, industry leaders, clients and so on. But, why stop there? To fully get the benefit of your blog posts you should be sharing them more than once on social media. Continue reading to find out why blog posts should be recycled.

I learned something about myself watching the Super Bowl last weekend. It wasn’t a brand new revelation, but it was a deeper understanding of something that resides in my DNA. Simply put it is this: I want people to do well. I want teams to play well. I want competition to look like it really is competition. When games happen like the recent destruction of the Denver Broncos by the Seattle Seahawks I am just kind of depressed afterwards.

The Super Bowl has become more than just a game for the majority of Americans. It’s practically a national holiday, an excuse to eat nachos, a reason to don your favorite sports memorabilia and cheer with fellow fans - unless you’re a baseball fan like me. I watch the Super Bowl for the hype and for the commercials.

Creating a website is very similar to baking—instead of using ingredients like sugar and flour you replace them with CTAs, landing pages and so on. Yeah, it’s not as tasty as baking is during the process but in the end it sure does pay off. Continue reading to discover some of the ingredients of what makes a good website.

Social media and the Super Bowl go hand in hand. So, of course before the big game day has even arrived people are already sharing their favorite leaked Super Bowl commercials via Facebook, Twitter, Google+, you name it. Continue reading to view some of the best Super Bowl commercials of 2014 and the companies behind them who understand why social media is important.

Do you know the usernames and passwords for your Twitter, Facebook, Pinterest, LinkedIn, Google+, and other social media accounts? If not, who does? As a business owner or marketing officer it is important that you keep tabs on social media logins and access levels. If you don’t, it’s only a matter of time before you face a password recovery beast. Some of you may have already experienced recovering a Facebook account, and if so, then you know exactly what I’m talking about. It’s a pain, and downright evil process to recover passwords. Which is why here at Half a Bubble Out we have created a simple downloadable template to keep track of your business' password information.

So we have had people ask, “What’s that Inbound Marketing thing you are doing?” and, “What’s the difference between inbound marketing and traditional marketing lead generation techniques?”

I’ll start with a disclaimer: this blog will be part working through my thoughts, part venting, and part offering you some internet marketing tips. Bear with the back story – I’ll pull it together. Here goes.

A new year brings new things to expect for how SEO services for small business will affect you. Here are three things you need to be aware of to keep your business website up to date with the new SEO trends.