You walk into your business and see the positive hustle and bustle along with smiles of your employees that are true and genuine. You find yourself valuing those relationships that are housed within the walls of your business. How do you nurture these relationships while trying to aspire to owning a successful small business? Let’s look at passion and provision that can live in your business to help you and your employees thrive.
Read MoreHow to Make Your Successful Small Business Dream a Reality Right NOW
posted in small business, Passion & Provision
Every single day people go to work. Every single day people start companies hoping for a successful small business. However, the business failure rate is horrible. Not to mention, 70% of the American population is disengaged at their job. We know you dream of having your small business be successful and we can help. There is no better time than NOW to learn how to do this by making your business a passion and provision company.
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Every day people start companies. Every day people go to work at these companies. Every day people are solving problems at these companies. In Gallup’s 2013 State of the American Workplace study, 70 percent of those who participated described themselves as “disengaged” from their work. This costs companies money and the ability to succeed. It also causes everyone in the company – from the CEO down to the janitor – to be robbed of their joy at work and in their life. Are you looking for a way to turn disorganization into order and chaos into a positive company culture?
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You hear everyone telling you that your business should have a blog. But why? Well, your friend says that you just have to and your marketing coordinator says it’s all the trend and if you want to rank anywhere on the internet or be found by customers online and grow your business, you need to keep up. While you don’t completely understand why anyone would want to read blogs about your industry or how writing will even bring in customers, you give in.
But wait, you also aren’t really sure as to what a blog really is.
Read MoreLooking for a Boost in Your Small Business Marketing Strategy?
posted in Internet marketing, Lead Generation, small business
Increase your market share with a focused online strategy!
Owning a small business is no piece of cake, or pie for that matter. Pursuing the American dream and building a successful small business does take hard work. By using a focused small business marketing strategy, you can bring results that increase your market share and create, what we call, a passion and provision company.
Read MoreSmall Business Marketing Ideas: Give Your Company an Educational Edge
posted in Lead Generation, small business, Marketing
You know that it’s important to educate your current and potential customers about what your business has to offer in order to increase your market share, but how do you do this online? Small business marketing is about creating passion and provision in your company and staying a step ahead of your competition by providing direct avenues to educational information people actually want.
Read MoreHow to Compete with Big Companies with Your Small Business Marketing
posted in Inbound Marketing, small business, Marketing
Are you wanting to increase your market share within your industry while trying to compete with the larger companies that clearly have larger budgets? With all the masses of information that all companies are competing with, it is important to keep that edge with your small business marketing while creating Passion and Provision. Here are three steps that inbound marketing focuses on to increase your return on investment and your market share.
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Having a small business is serious work. You’re always trying to figure out how to stay ahead of the competition, bring in new customers and reach more potential leads online. You’ve tried a few different strategies but they never seem to really work, or at least you can’t gauge their success. Want to finally use a strategy that does work? One that will put you ahead of your competition and reach more leads than ever? Inbound marketing is your answer.
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You’ve probably seen the headlines, or been hearing people talk about Google releasing its new Panda update. What the heck? Panda? You’ve pretty much brushed it off and decided it wasn’t applicable to your business. This is a mistake. Google updates like this are crucial to know about if you own a business. These updates can make a difference in your website, local rankings in search and your reputation with Google.
Read More9 Keys to Retaining Delighted Customers with Inbound Marketing
posted in Inbound Marketing, Lead Nurturing
How much time, energy and resources does it take for your small business to gain one new customer? Since it takes 6 to 7 times more resources to gain a new customer than to retain an existing customer, it makes sense to invest a portion of your resources towards delighting current customers so they become repeat customers and your brand promoters.
Happy Customers = Better ROI
But what exactly does a small business do to continue to market to current customers?
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