Do you want your small business to be successful? Do you want to be the best in your industry and be a place where people want to work? Do you want to be “that” business that everyone is talking about, choosing to work with and sets the standards for all other businesses?

We know that you have the passion for your business. Right now you eat, sleep and breathe your business. But guess what? So does every other CEO who wants to be a successful small business owner. Let’s look at where you stand in the race to find out what you can improve to get back to that #1 spot.

In the wonderful age of technology your customers have access to the internet in the palm of their hands. This means that your traditional marketing strategy isn’t the only top dog any more. Internet marketing, also known as online marketing or e-marketing, is becoming more popular in the world of marketing. But why?

We know it’s hard. Owning or managing a small business in a time where people are struggling for money is difficult. You’re already a small business, fighting to stay alive amongst all the big box stores. The last thing you need is a failing economy. We feel your pain. Just like you, we are a small business and understand the daily struggles. We’re here to help you and give you tips that will allow you to see the light at the end of the tunnel and ensure your small business continues to thrive. 

What you first need to realize is that starting your own business is hard. You know the saying, if it were easy everybody would do it? That directly relates to starting your own business and being successful. There are many risks that are present that you must be willing to take on. One of the best ways to know if your idea is among the handful of good business ideas that can be successful is performing market research. But what do you need to know?

So you are new to Google AdWords or maybe you are questioning whether you have been doing them correctly at all. Either way it is important to know the basics of AdWords to ensure that you are taking the steps to grow your business, not being frivolous with your actions and spending.

Many people think all they need is something to “go viral” to grow their business for years to come. While this seems like a quick, easy fix, it’s actually not where you should be focusing your attention. Instead, the key is considering if you’re creating good or bad online content. If you’re producing good content it won’t matter if it goes viral or not. It will be helping your business grow either way.