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How to Add Keywords to a Website Without Looking Like a Robot

January 13, 2014 / by Raquel Royers

posted in Website Development, Keywords, SEO

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Adding keywords to a website can be difficult and frustrating, especially when you want them to naturally flow with your content. However, you must always remember that you are adding those keywords for good reason. Without them no one would be able to find your website and what good would that do for you? This blog will give tips on how to add keywords to a website without looking like a robot.

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Should Pinterest Be a Part of Your Social Media Strategy?

January 11, 2014 / by Raquel Royers

posted in small business, Social Media

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In today’s world social media marketing is extremely important for your business. We know you’ve heard this before, it’s no secret. However, the most difficult part is knowing what social networks your business should actually be on. This blog will help you to decide if Pinterest is the right social network for you to promote your business on and if so, how to go about doing it.

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12 Questions to Ask About the Best Landing Pages

January 10, 2014 / by Vicky Zancanella

posted in Landing Pages, Lead Conversion

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Why should I use landing pages on my website?

Did you know that up to 98% of your website visitors will never come back to your site once they visited for the first time? Wow! So if you don’t have either really great addictive content, or a way to connect with your visitors, you will never see them again.

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Client Spotlight: The Hignell Companies Models What Creating Caring Communities is All About

January 9, 2014 / by Kathryn Redman

posted in Business Development, Client Spotlight

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We LOVE to brag on our clients. Sometimes we get to brag about work we have done with them, and sometimes we just get to brag on the incredible stuff they are doing! Today is such a day. The Hignell Companies have been a client for nearly seven years and we love who they are and what they do. We talk often with them about the Chico community and the involvement that businesses get to have in making our community a better place. We are proud to tell you that The Hignell Companies is doing more than just talking about corporate giving! We wanted to tell you about this. This blog is the press release announcement so you can see what they are up to!

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I Don't Get It - Why is Social Media Important? | Business Q&A

January 8, 2014 / by Natasha Hawkins

posted in Internet marketing, Social Media

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Are you one of those skeptical but curious business owners who can't seem to grasp why social media is important for your business? You post once in awhile on Facebook, but deep down you know you're not using social media to its fullest potential. This is precisely where most of our customers start. They know enough to get by, but social media really is this black hole that they can't put their finger on. Last week we had a meeting with one of our clients and her questions lead to a great discussion about why is social media important. 

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Internet Marketing Tips: What is Native Advertising?

January 7, 2014 / by Paige Gilbert

posted in Internet marketing, Social Media

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You already experience native advertising, you just don’t know it. If you’ve been researching this whole internet marketing thing for your small business you might have come across the term “native advertising.” It’s what we like to call a “fuzzy” term, meaning it’s used a lot, but the true meaning is not always fully known or understood. Today’s internet marketing tips will help explain native advertising and why it may or may not be a good advertising source for your small business.

 

What is Native Advertising?

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Client Spotlight: Hot Flash Wines

January 6, 2014 / by Raquel Royers

posted in Our Thought Bubbles, Business Development, Client Spotlight

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We would like to congratulate one of our clients on her start-up business Hot Flash Wines. After months of hard work Mollie Macarthy-Openshaw the owner of Hot Flash Wines, finally has some wine in those bottles! This is also a big moment for us here at Half a Bubble Out because it’s our first wine label that we have created!

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5 Questions You Should Ask When Choosing an Email Marketing Consultant

January 6, 2014 / by Raquel Royers

posted in email marketing, Lead Nurturing

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Choosing an email marketing consultant to manage your email marketing campaign is a very smart decision as a business, but finding a good one can be tricky. This blog will go through five questions you should ask before choosing an email marketing consultant. 

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Why Is Twitter Important in Your Social Media Marketing Strategy?

January 2, 2014 / by Raquel Royers

posted in Internet marketing, Social Media

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Twitter is continuing to be a necessary social media network to be on if you own a business or are an industry influencer. Twitter is a great way to promote your content, connect with others in your industry and gain leads.

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What Makes a Good Website in 2014?

January 2, 2014 / by Vicky Zancanella

posted in Website Development

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If you are considering creating a website for your small business this year, or even giving your current website a makeover, then this is the time to do it! According to AT&T Small Business Technology Poll 2013, 67% of small businesses are marketing their products or services by using a website. Furthermore, Google data shows small businesses with websites grow 40% faster than those without. 

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