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Stress Less & Gain Insight by Tracking Bids in Your Small Business

March 26, 2015 / by Paige Gilbert

posted in Business Development, employee motivation, Customer Retention

1 Comment

You’re the successful small business owner of a handyman company. You started out as a jack of all trades and master of none, but over the years you’ve been wise about hiring the right people for the right positions, and now you can focus on managing the business and building relationships.

You’ve grown your business from a small one-man service truck to a 50 employee small business that provides a number of services ranging from gutter cleaning to landscaping to painting. Over the years, your friendly customer service and positive relationships have made you one of the most trusted businesses in town. So trusted in fact, that business is booming. Or so it seems. Service request are rolling in faster than your employees can keep up with them.

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One Marketing Tip to Amp Up Your Small Business & Excite Employees

March 25, 2015 / by Chris Vande Lune

posted in Business Development, Lead Conversion, employee motivation

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Alright, so you run your small business day in and day out. You want to have exciting goals and motivated employees. You want to see employees achieving key milestones and enthusiastic about success. Unfortunately, sometimes it seems like the goals of your business just aren’t tangible or exciting enough, and day to day accomplishments aren’t tied to the big picture. Here’s one thing you can start doing now that will help you be more efficient, and also can help to engage employees and keep them involved.

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6 Step System to Improve Your Marketing as a Small Business that Bids

March 23, 2015 / by Raquel Royers

posted in small business, Business Development, Sales

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If your business offers services that require you to give out bids or estimates to customers, there is one thing you can do to dramatically improve your marketing. By setting up a system where you are measuring not just how many requests you get, but measure how many quotes you gave and the dollar amount of those quotes, you will improve your marketing as a small business.

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Get New Lead Generation Sources with Inbound Marketing

March 20, 2015 / by Vicky Zancanella

posted in Lead Generation, Inbound Marketing

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The Proof is in the Charts!

As you are considering your marketing budget and looking for new sources for lead generation, have you checked out Inbound Marketing?

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One Powerful Thing Successful Small Business Owners Know That You Don't

March 19, 2015 / by Raquel Royers

posted in small business

0 Comments

success_writen_on_road_479386451Do you want your business to be the very best it can be? Even more so, do you want your business to beat out the competition and be a successful, profitable small business that is looked at as the standard in your industry? If you are nodding your head with fervor to all of these questions, then you NEED to be let in on the secret that all successful small business owners already know.

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Radically Leverage Your Marketing Efforts: Evaluate Inbound Marketing

March 17, 2015 / by Paige Gilbert

posted in Inbound Marketing, Business Development, Marketing

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When you use the right philosophy, strategy, and tools in small business marketing, you will experience more benefits and a return on investment. Instead of wasting your time hoping and praying that your current marketing efforts are paying off, evaluate what inbound marketing has to offer. It’s a strategy you can start using today to get better results than traditional marketing techniques.

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Running a Small Business? Measuring ROI Will Make Everyone Happier

March 11, 2015 / by Raquel Royers

posted in small business, employee happiness

0 Comments

What do you think when you hear or read the term ROI? Not too excited by the term, right? You know it’s important but we can agree it sounds pretty boring and dull. However, ROI may be more important than you think. Guess what? ROI ends up impacting people, the community, your employees and your company culture.

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How Measuring ROI Can Improve Your Successful Small Business Today!

March 10, 2015 / by Jessica Miley

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We know that marketing your business can seem overwhelming and daunting. With the lingo that is thrown around in business, it can be hard for you to keep up. One of the most common terms in business is ROI. But how does ROI help you build a successful small business full of passion and provision? And more importantly, where do you start with ROI today? Let’s start with the basics.

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A Systematic Approach to Determine Your ROI Using Inbound Marketing

March 9, 2015 / by Paige Gilbert

posted in Inbound Marketing, Business Development, Grow Your Business

0 Comments

If you’re going to be wise and profitable in your business, you have to look at the return on investment (ROI) you are getting from the money you’re spending on marketing. ROI is important for any business because you want to successfully get more customers and have tangible proof of where your success is coming from, but there has to be a systematic approach to track and measure your ROI. Inbound marketing allows you to accomplish this.

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Understand What to Measure in Your Marketing and Get More Customers

March 5, 2015 / by Paige Gilbert

posted in Inbound Marketing, Business Development, Grow Your Business

0 Comments

Why do you invest your dollars in marketing your company? If you’re like most small business owners it’s because you want to get more customers. But are your marketing efforts paying off? If you want to be more efficient, profitable and successful with your marketing dollars then it’s critical you understand what you need to measure and how to measure it.

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