Social media has become increasingly important in 2013. There have been a number of updates to the way sites are ranked in Google search results. Google has increased the weight and value of credible, relevant, rich content on websites. The days of paying for links has come to an end, and we are on the rise of content creation.
Why is Social Media Important for Your Biz? [Infographic]
June 7, 2013 / by Natasha Hawkins
posted in Content Marketing, SEO, Social Media
Don’t Be a Spammer! Advice from an Email Marketing Consultant
June 6, 2013 / by Kathryn Redman
posted in Internet marketing, Lead Generation, email marketing
If you are like me, you get a ton of emails every day that you simply delete without ever opening. You wish they never made it past your spam filter if you're honest. I get about five emails a day from folks who are offering to redesign my website for me, make my website show up on page one of Google, or provide email marketing consultant services. Thanks, but I’ve got that taken care of! It is clear that they have never bothered to look at who we are and what we do, so their credibility is shot from the beginning with me. Delete.
Online Public Relations: What NOT to do when writing for PR
June 5, 2013 / by Vicky Zancanella
posted in Online Public Relations, Lead Generation
If you are reading this, you probably already realize that using online public relations as part of your overall internet marketing strategy is good for business, or maybe you are just curious about it. Either way, good for you! Online public relations is a valuable internet marketing tool and can help drive traffic to your website which ultimately can bring you more customers.
Internet Marketing Tips: 5 Common Spelling and Grammar Errors You Should Be Ashamed Of
June 4, 2013 / by Paige Gilbert
posted in Content Marketing, News
If someone asked you to spell supercalifragilisticexpialidocious could you? I couldn’t. I had to look it up for this blog. But that’s okay for hard words that you rarely use. What about the everyday kind of words that we should know how to use and spell from learning them in our elementary school classes?
Answering the Question: What Makes A Good Website Suck?!
June 1, 2013 / by Travis Martin
posted in Website Development, Lead Conversion
Alright all you fancy pants website designers and graphic artists, today is website design boot camp! We are going to tackle the question, what makes a good website suck. Your website looks like a million bucks but converts $0 a month. You can have a beautiful website but without these standard website regulations you might as well count your website as dead - which doesn't help your internet marketing strategy any!
Top 5 Local Link Building Services Your Business Can't Live Without
May 31, 2013 / by Natasha Hawkins
posted in SEO, Lead Conversion, Link Building
What are Link Building Services?
Link Building is a lot like getting voted prom king or queen. You need votes to win the crown and win customers. When a classmate recommends you this is a lot like getting a link from a website and this process is very similar to performing link building services.
Increase Website Conversion--Give ‘em a Call to Action!
May 30, 2013 / by Vicky Zancanella
posted in Website Development, Lead Conversion, Calls-to-Action
As a business owner if you have a website for your business and you have it optimized to get traffic, you probably have around a 3% conversion rate of visitors to customers based on averages online.
How to Add Keywords to a Website and a Few of My Favorite Things
May 29, 2013 / by Kathryn Redman
posted in Lead Generation, Website Development, Keywords
Today we want to talk about something straightforward; how to add keywords to a website. I read a blog this past week by a great company I follow, SEOMoz. They are on top of things and they do a great job of informing the world about changes and trends in the internet world. Last week Google released its most recent update Penguin 2.0, also known as Penguin 4 and SEOMoz wrote about it in an article called Penguin 2.0/4 - Were You Jarred and/or Jolted?
Internet Marketing Tips: Try 500 Words a Day Standing Up Drinking Whiskey
May 28, 2013 / by Paige Gilbert
posted in Blogging
Where do you find your inspiration to write? All the great writers got their inspiration from somewhere and had their own set of ideal conditions where they wrote the best. Ernest Hemingway wrote 500 words every day, almost always in the morning, while standing up. William Faulkner preferred a glass of whiskey in hand while he was writing. Although I don’t consider myself to be among the greats, I prefer a glass of wine and pretzels the night before a big deadline.
Why Blog: It’s a Man’s Best Friend
May 25, 2013 / by Vicky Zancanella
posted in Lead Generation, Blogging
As the saying goes, a dog is a man’s best friend. But today I’ve decided a blog is a man’s best friend. Well, a woman’s best friend too. Okay, really a blog is anyone’s best friend, but specifically a blog can be your best friend!


