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How to Choose Between Multiple Online Marketing Consulting Agencies

June 19, 2015 / by Jessica Miley

Woman_choosing_one_person_over_othersThe success of your company is something that you constantly think about. So you are looking into hiring an online marketing consulting agency. But how do you decide which agency is a right fit for your company?

In the agency world, there is so much competition to try to get your business. Which means that there will be agencies that will try to do or say anything to persuade you into choosing them. Let’s look at a handful of questions you need to ask.

Research                                 

Before you have your first consultation with an agency, it is important for you to do research on that company. Here are a few questions that you need answered.

Does it have a website?

                Does it look professional?

                Does it clearly communicate their services?

Does it have a blog?

                Are the blogs frequent?

                Are the blogs about relevant content?

What is its social media presence like?

                Does it post frequently?

                Does it engage with followers?

                Does it highlight company culture?

First Assessment

After doing some research on an online marketing consulting agency, you need to schedule a first assessment or initial consultation. In this meeting, you will not only be able to learn more about the agency but also learn if it can fulfill your company’s needs.

This is a good time to ask for case studies on its clients and the success it has had with strategies. You should also ask for testimonials or referral letters from current or past clients.

Also use this time to ask questions really get to know the agency. This may seem like a daunting task to find out the right fit for your company but it is well worth it in the end.

If you are looking for an online marketing consulting agency, then check us out at Half a Bubble Out.

Since 2002, Half a Bubble Out has been dedicated to providing marketing, advertising and small business consulting that meet the needs of our clients. We specialize in powerfully telling stories through inbound marketing to grow your business filled with more passion and provision. Based in Chico California, we serve clients throughout Northern California and across the country to New York.

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Topics: Internet marketing, Marketing

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