In today's world, a website is critical to the success of any business. It’s the one place online where you have complete control over your content and brand messaging. Whether you're starting a brand-new website or redesigning your current site, the cost is always a concern. Let’s explore pricing structure, and what factors determine the cost of a website redesign.
The cost of your website design depends on the purpose of your site, the amount of content you have, and the features you want to include.
Half a Bubble Out offers three levels of website design: basic, mid-range, and complex customization. The low range for a basic website redesign is $4,500 to $10,000. The mid-range is $10,000 to $25,000, and complex customization is $25,000 and above.
1. Basic Website Package: $4,500-$10,000
In the basic website package, you'll get a credibility website with some interactive features like forms and customer feedback, but no e-commerce or large databases. The number of pages can range from a few to a hundred, depending on your needs. The focus is on organizing and structuring your story and building out all the necessary pages.
2. Mid-Range Package: $10,000-$25,000
In the mid-range package, you'll get more complexity with e-commerce and the potential need for a database. A database is necessary if you need to store information, like products or rental property listings for example. The developer you work with will help you determine the level of complexity and special designing required to achieve the functionality you need.
3. Complex Customization Package: $25,000 +
The complex customization package is for websites that require a super custom approach. Examples include HR departments with over a thousand positions, or property management companies with thousands of homes to manage. Airbnb's website is an excellent example of a complex customization website, costing hundreds of thousands or even millions of dollars to develop.
Why a Good Website is Important
The cost of your website redesign is important, but it's equally crucial to have a good website. A website is the only piece of online real estate that you have control over. While social media platforms are excellent for reaching out to your audience, they consistently change, and you’re at the whim of the latest trend. So, investing in a website is a wise decision because it provides a stable online presence that you have control over.
Selecting a Website Design Company
When selecting a web design company to work with, it's essential to consider their approach to website design. There are several different approaches that can be taken, but the best approach is to have a partner who can help you build a website that reflects your brand messaging and tells your story.
Many web development companies only focus on the technical side of the design process. Typically, they will design the site, create the navigation, create all the places where content and images would go, and then leave it to the customer to figure out what content and images to use. This is where customers get stuck because they don’t actually know what makes sense to put on their website.
At Half a Bubble Out we believe you shouldn’t be left alone to write your own content. We’ll work with you to develop your content by doing the research and writing, then present it to you to review – because it’s usually much easier to tweak something that somebody else has written than it is to start from scratch.
A Consultative Approach
We have years of experience in different industries and can help you craft content and build a website that reflects who you are as a company. We take a consultative approach and walk you through the entire website redesign process. This consultative approach ensures that your needs are met, and your site is optimized for success.
So, let’s recap. A website is critical to the success of any business as it's the only piece of online real estate that you have complete control over. The cost of redesigning your website depends on various factors, including the purpose of your site, the features you want to include, and the amount of content you have.
Your Website is a Piece of Your Business Growth Strategy
At Half a Bubble Out, we see your website as a critical piece of your entire business growth strategy. This isn’t just about making money or getting more engagement. More website traffic in the long run can expand your product lines, help you hire more employees, open new locations, invest in research to develop more amazing services and products, and ultimately grow your business.
But a website is only a good marketing strategy to grow your business if it allows the visitor to find what they’re looking for as quickly as possible. Your homepage is the first touchpoint potential customers have with you. This could be your only opportunity to capture their interest in what you’re offering.
It's essential to select a web design company that understands your brand messaging and can help you tell your story. At Half a Bubble Out we take a consultative approach and can help you build a website that reflects who you are as a company and makes you look as excellent as you are.
If any of this sounds helpful and these prices are within your budget range, please contact us by clicking below or give us a call. We love to talk to real people too!