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The Best SEO Tips and Tricks From Across the Web

Wed, Sep 30, 2015 @ 05:10 PM / by Raquel Royers

posted in SEO

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Along with our own experience as a marketing agency, I’ve collected some of the best SEO tips and tricks from across the web. If you’re a business owner that's trying to get the most out of your search engine optimization strategy, you’ve come to the right place.

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The PERKs of Working with an Email Marketing Agency

Tue, Sep 29, 2015 @ 04:00 PM / by Paige Gilbert

posted in Lead Conversion, email marketing, Lead Nurturing

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its_never_too_late_for_latteIn honor of National Coffee Day, I’m drinking coffee and using words like “perks” in my blogging titles. I didn’t even know it was National Coffee Day until I opened my email this morning and saw subject lines with phrases like “Espresso Yourself” “15 Things Worth Knowing About Coffee,” “6 Excuses to Drink Coffee Every Day of Your Life” and “Here’s Where to Score Free Coffee on National Coffee Day Today.” That got me thinking – the businesses that sent me emails know what they’re doing, or are working with an email marketing agency that knows what it's doing!

While I don’t have any free coffee for you I do have some free advice. Here are 4 P.E.R.Ks of working with an email marketing agency.

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How to Make the Most of the Google Search App & Your Mobile Marketing

Mon, Sep 28, 2015 @ 04:37 PM / by Chris Vande Lune

posted in SEO, News, Mobile Marketing

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You’ve probably heard a lot about mobile search lately. It keeps getting more and more popular, as consumers are shifting to their smartphones to research, find local businesses and even purchase products.

In a recent article, Search Engine Land reported that the Google search app is now the 4th most popular app according to ComScore research. This is really significant, and here is what Search Engine Land had to say:

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Inbound Marketing Agency Work That Actually Converts

Thu, Sep 24, 2015 @ 02:44 PM / by Jessica Miley

posted in Inbound Marketing, Client Spotlight

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Have you thought about implementing inbound marketing into your strategy and you need some data on a project to persuade you into changing your marketing strategy? Well lucky for you we are an inbound marketing agency and we implement these cool projects for our clients all the time! Let’s check out our latest success.

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13 Powerful Quotes from Top Social Media Consultants Across the World

Tue, Sep 22, 2015 @ 01:48 PM / by Raquel Royers

posted in Social Media

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Social media is a huge part of digital marketing. In today’s bustling business world it’s almost mandatory for your business to have a social media presence.

Sometimes it’s nice to hear the views of experts. So we’ve pulled some powerful quotes from some of the top social media consultants. Keep reading to check them out!

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Comparing Cost Effective SEO Features & Benefits

Mon, Sep 21, 2015 @ 12:20 PM / by Chris Vande Lune

posted in SEO

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Is your SEO (search engine optimization) service making you money or costing you money? Are you having any success at all with your SEO efforts? A lot of small businesses go with the cheapest options, and pay for the most basic of SEO services. This type of approach may not be worth it for your business, and you may end up shelling out money and getting no results. To get an idea if your cost effective SEO is worth it you need to know the features and benefits that they offer compared to a full service SEO firm.

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Facebook's New Button Might Change Social Media For the Worst

Thu, Sep 17, 2015 @ 09:00 AM / by Jessica Miley

posted in Social Media, News

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Let’s face it, Facebook has created a reign on our lives. There are 1.49 billion users on the popular platform and 968 million of those users are active on a daily basis. Even with the increase of business ads and lack of privacy we are all still in love with - or for the most part addicted to - staying connected to our friends, family and strangers via Facebook.

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The Ultimate Social Media Agency Survival Guide

Wed, Sep 16, 2015 @ 09:00 AM / by Raquel Royers

posted in Social Media

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Over our years of being a social media agency, we’ve learned a thing or two. Here’s a social media agency survival guide for when you're first starting out, come across some social media problems, or are getting burnt out on creating content. We’ve got your back!

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You Got the SEO Leads – Now What? 3 Things You Should Be Doing

Tue, Sep 15, 2015 @ 09:00 AM / by Paige Gilbert

posted in SEO, Lead Nurturing

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You know a thing or two about using search engine optimization (SEO) as part of your online marketing strategy to get more customers. With the help of an inbound marketing agency you’ve done keyword research and developed all kinds of materials to attract people to your small business – a good looking website, blog articles, eBooks, and social media posts – and you’re even getting people filling out the forms to actually get their hands on your material. But now that you have the SEO leads – people who have shown interest in what you’re offering - what should you do with them?

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Don't Believe These Myths about Content Marketing Services

Mon, Sep 14, 2015 @ 03:31 PM / by Chris Vande Lune

posted in Content Marketing

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You hear a lot about content marketing these days. The internet has changed, including what customers expect and what the search engines like Google expect from your site.

Maybe you've been considering hiring content services to boost your internet marketing efforts, but you aren’t sure what to think.

To help you out, here are a few common myths you sometimes hear about content marketing services and the truth about them.

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Leadin: Small Business Can Now Get a Taste of Inbound Marketing Software

Wed, Sep 09, 2015 @ 02:30 PM / by Jessica Miley

posted in Internet marketing, Inbound Marketing

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I have a dream, that all small businesses can get a glimpse of the good life we as HubSpot software users have. I have a dream that a smaller budget won’t stop a small business from viewing website analytics, monitoring contacts and more, which is the core of what inbound marketing requires to be successful.

What if there was a software that helped you begin implementing an inbound marketing philosophy with your small business without breaking the bank?

My dream is now a reality! That reality is made true by Leadin.

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Shocking News: Inbound Marketing & Paid Ads Can Actually Work Together

Wed, Sep 09, 2015 @ 01:30 PM / by Chris Vande Lune

posted in Inbound Marketing

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If you read our blog regularly, you have probably noticed we love inbound marketing, or better known from HubSpot as “Marketing People Love.” An Inbound Marketing philosophy is all about attracting potential customers by offering relevant and remarkable content that they are looking for, instead of interrupting them with annoying ads, cold calls, or spammy emails they aren’t asking for.

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5 Reasons Why You Should Care About Inbound Marketing Software

Tue, Sep 08, 2015 @ 03:49 PM / by Paige Gilbert

posted in Inbound Marketing, Business Development, Grow Your Business

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beagle_yawningYou might not care at all about the software used to provide inbound marketing services. You might care a lot because the budget you have to work with requires you to use the software yourself with an agency’s guidance. Either way, if you’re considering inbound marketing services for your business you need something that’s user friendly, can meet you wherever you are, and help your small business on the progression to get more customers.

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INBOUND15: An Inbound Marketing Consultant's Favorite Time of Year

Mon, Sep 07, 2015 @ 09:01 AM / by Raquel Royers

posted in Inbound Marketing

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It’s that time of year again. Inbound is in the air. All of us inbound marketing consultants start to get really excited, and begin to excessively use the #Inbound15 hashtag on Twitter.

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Why a Subject Line is a Pivotal Part of Your Email Marketing Strategy

Wed, Sep 02, 2015 @ 12:55 PM / by Paige Gilbert

posted in Lead Conversion, email marketing, Best Practices

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The subject line of your email could make or break your entire email marketing strategy, and there’s proof. The words and phrases that appear in the subject line are the only touchpoint you get with your email subscriber before they decide to either open, forget, or delete your email. Email marketing can be a powerful tool for a small business, and the subject line for each email you send can be the difference between success and failure. Here’s why.

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